The Online Course Creators & EdTech AI Transformation Guide

The Education Landscape Has Changed Forever

The online learning boom opened the floodgates — but it also raised the bar.

Thousands of new courses launch every day.

Learners demand personalized, adaptive content that fits their goals and attention spans.

Course creators are expected to be educators, marketers, tech integrators, and community managers all at once.

Meanwhile, EdTech platforms are scrambling to differentiate in a market that rewards innovation but punishes inefficiency.

The next era of education won't belong to the biggest platforms — it will belong to the smartest.

That's why the world's most forward-thinking educators and EdTech founders are turning to Soom — the AI infrastructure that powers intelligent, automated, and infinitely scalable education experiences.

The Challenges Facing Modern Educators

1. Content Creation Bottlenecks

It takes weeks to build a great course — scripting, filming, editing, designing, uploading, promoting.

By the time it's live, trends or algorithms have shifted.

Soom Solution: Soom Create automates course production, generating outlines, scripts, slides, and lesson notes from your expertise or existing materials.

It keeps your content pipeline full, fresh, and on-brand.

"Generate a 6-lesson module based on my gut health ebook, complete with quizzes, lesson summaries, and a launch email sequence."

2. Generic, One-Size-Fits-All Learning

Students expect personalized learning paths and instant feedback — not static video libraries.

But most course platforms don't have adaptive intelligence built in.

Soom Solution: Soom Chat becomes your AI Teaching Assistant, personalized for every learner.

It answers questions, tracks progress, adapts recommendations, and reinforces key lessons — all in your voice and teaching style.

3. Marketing That Burns Out Creators

The average educator spends more time marketing their courses than teaching them — juggling emails, ads, and funnels just to stay visible.

Soom Solution: Soom automates your growth engine.

It writes ad copy, creates landing pages, builds email campaigns, and analyzes your funnels — then recommends what to optimize next.

You stay focused on teaching. Soom handles the business.

4. Scattered Systems, Scattered Data

Creators and EdTech teams juggle multiple tools: Thinkific, Teachable, Kajabi, HubSpot, Notion, Google Sheets, Slack, and more.

The result? Lost time, lost data, lost learners.

Soom Solution: Soom integrates them all — creating a unified intelligence layer where you can simply ask:

• "How many students completed Module 3 this week?"
• "Which lesson has the highest dropout rate?"
• "Generate insights from last month's student feedback."

Soom makes education data conversational and actionable.

5. Burnout & Scaling Limits

Most creators hit a ceiling: too many students to serve, too many tasks to manage, not enough hours to sustain growth.

Soom Solution: Automate the backend with Soom Ops — managing enrollments, reminders, feedback collection, and billing.

Build once, teach forever. Scale impact without losing connection.

How Soom Transforms Education Businesses

1. The Chief of Staff AI — Your Digital Education Partner

Your intelligent assistant that runs your operations, growth, and insight loops behind the scenes.

"Course completion dropped 12% — generated engagement campaign. You have 42 new leads from last week's webinar — emails drafted and scheduled."

It's like having a COO, marketing director, and education strategist in one.

2. Soom Chat — Personalized Learning, Powered by You

Soom Chat can act as:

• A virtual TA answering student questions and tracking progress
• A coaching assistant providing personalized nudges and reminders
• A course concierge helping learners navigate your programs

Each AI assistant speaks in your voice, reflects your values, and can be embedded directly into your website or learning platform.

"Hi Sarah! I saw you completed Module 2 — ready for your next challenge? Here's a recap and a 5-minute quiz to reinforce key concepts."

3. Soom Create — Turn Your Knowledge Into Infinite Content

From one masterclass, book, or podcast, Soom Create can spin out:

• New course modules
• Worksheets, quizzes, and guides
• Email campaigns and launch funnels
• Blog posts and SEO content
• Short-form video scripts for social media

Everything stays consistent with your style, your voice, and your brand story — helping you expand your reach effortlessly.

4. Soom Ops — Automate the Business of Education

Soom Ops streamlines the entire operational stack:

• Onboarding & enrollment
• Payment tracking
• CRM sync
• Student follow-ups
• Certification management
• Live class reminders

While you focus on teaching, Soom ensures every student experience runs flawlessly.

5. Soom Memory — The Brain of Your Learning Ecosystem

Every lesson, student interaction, and performance metric becomes part of your educational "memory."

Soom learns what resonates, what drives results, and what needs refinement — helping you continuously improve your curriculum.

Over time, your brand's AI model becomes a self-improving learning system — uniquely tuned to your students and your pedagogy.

Outcomes Soom Delivers

Perfect For:

Independent Course Creators

Scale your one-person brand into an automated learning business that runs like a company — not a side hustle.

EdTech Startups

Integrate Soom as the AI layer across your platform — powering adaptive learning, data-driven insights, and instant support.

Education Companies & Universities

Streamline content operations, automate communication, and personalize learning journeys across thousands of students.

Membership Communities

Keep members engaged with personalized progress tracking, automatic event reminders, and AI-powered content suggestions.

Why Educators Choose Soom

• Human Teaching, AI Power: Soom enhances your creativity and connection — automating the busywork so you can focus on transformation.
• One System, Infinite Leverage: From creation to marketing to student engagement, every part of your business operates inside one intelligent ecosystem.
• Personalized at Scale: Every learner gets a unique experience — without you lifting a finger.
• Build a Living Curriculum: Your Soom Memory evolves with you — capturing insights, feedback, and lessons learned to refine your teaching automatically.
• Your Brand, Your Model: Train your own Education LLM — your proprietary AI brain that carries your style, your voice, and your intellectual property forward.

The Future of Learning Is Intelligent, Interactive, and Infinite

Education isn't just about content anymore — it's about experience, adaptability, and connection.

AI doesn't replace great teachers — it scales them.

Soom helps you transform your course, your brand, and your entire education model into a living ecosystem that learns, teaches, and grows with every student.

Ready to Teach Smarter and Scale Limitlessly?

Empower your education brand with automation, personalization, and intelligence — all powered by your unique voice.